This conceptual publication is geared towards an audience of young adults from Generation Y and Z, who have an interest in fashion that can be described as minimalistic, simplistic, and practical yet classy all at the same time. A publication for an audience whose day-to-day choice of wardrobe demonstrates style with comfort.
Graphic Designer
Overview and Deliverables
Public Size of A4 (8.5 x 11.69 in.)
Visual Concept
The visual concept of this publication will be relative to that of the styles listed in the target audience. A minimalistic, simplistic, and practical feel yet classy all at the same time will be incorporated. Additionally, it will incorporate the use of neutral tones and colors as well as simple shapes, space, values, forms, and textures as well as the use of a sans serif typeface.
Objective
To highlight, feature, and share concepts and products focusing on gender-neutral style and fashion.